The issue of whether or not a station can get out of the simulcasting mandate for ATSC 3.0 is still up for debate, as it is one of the questions that the FCC is currently seeking comments on.
At a CES panel on Tuesday, panelists discussed that even though the media landscape is continuing to evolve, TV remains a major factor, particularly when it comes to advertising.
Computer companies, led by Microsoft, have formed the Connect Americans Now coalition and are seeking to access the so-called TV white spaces to close the rural digital divide.
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