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Station Execs Bullish on Prospects for 2026 Ad Market, Deregulation
By George Winslow published
Major groups saw better-than-expected revenue in Q3 from core advertising results that exclude political ads

DoubleVerify Taps Into IMDb for Insights on Streaming Content
By Phil Kurz published
Streaming Ad-verification firm has also added ‘Do Not Air’ automation to eliminate manual list management

Altice USA to Become Optimum Communications
By George Winslow published
Business Corporate name change takes effect on Nov. 7

CIMM, TVB Study Examines Local TV Measurement Problems, Solutions
By George Winslow published
Research New report estimates 20% to 30% of local viewing is not credited in existing syndicated measurement systems

SMPTE to Hold Its Annual Meeting on Dec. 10 Via Zoom
By George Winslow published
Meeting will provide an inside look at society’s achievements, ongoing initiatives and future plans, the group said

Telefónica Selects Ateme for New Cloud-Native VOD Platform
By George Winslow published
Built on Google Cloud Platform, the solution enables scalable, high-quality content delivery across Telefónica’s international operations

ESPN Strikes Exclusive Betting Partnership With DraftKings
By Phil Kurz published
Business Deal lets bettors access DraftKings features and offerings across ESPN platforms; ESPN BET becomes a content brand
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