Latest about Insights
The Curator’s Eye: What Media Can Learn from the Museum About Intelligent Curation
OPINION Algorithms may reveal patterns, but it takes human imagination to turn those patterns into stories that resonate
FCC Advances Spectrum Auction: What's Next for Broadcast?
OPINION Broadcasters must act fast to protect their interests and secure reliable distribution pathways, free from the uncertainties of satellite
LG Ad Solutions Expands Local CTV Data Coverage
Partnerships with CCR Media and AdImpact provide one of the most comprehensive local CTV data sets in the market, delivering deeper insights across all 210 U.S. markets
California Streaming
OPINION How will online video providers handle the state's recently passed legislation to extend loud commercial rules to streaming?
Analyst: Pay TV Video Subs Rise for First Time Since 2017
Subscriber counts for MVPDs and vMVPDs increased in Q3 2025, ending 30 straight quarters of losses, according to MoffettNathanson
SMPTE, EBU, ETC Publish Report on AI’s Impact on the Media
Report includes a technical understanding of both AI and ML, as well as the impact they could have on the media landscape
The Real Power Shift Behind Netflix/WBD/HBO & the Future of TV
OPINION Platform power—controlling the screen, the UX and the data—outweighs content power
Half of All U.S. Consumers Say Social Media Is Their Primary Way to Learn About Brands
New Horowitz survey highlights the growing importance of social media and the shoppable media ecosystem in ways that are worrying for traditional TV advertising
