Sean Doherty discusses how Wurl makes a market for connected TV channels, content producers and advertisers.
Despite these notions, TV far outperforms social media and digital when it comes to viewing time, reach, viewability and trust.
Speakers at DOJ workshop last week laid out how narrow view of broadcast marketplace is hurting local broadcasters.
As consumers continue to demand nearly unlimited choice at low prices, the only thing that will keep CTV viable is advertising.
Future US's leading brands bring the most important, up-to-date information right to your inbox
Thank you for signing up to TV Tech. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.