LONDON — March 14, 2018 — Litepanels®, a pioneer in LED lighting for the film, photographic, and broadcast industries, today announced that Version 2, a U.K.-based broadcast equipment rental house, has added a significant number of Litepanels' all-new Gemini soft panel lights to its inventory. In this major purchase, Version 2 has adopted Gemini as its multifunction lighting solution for both studio and on-location projects.
"Having been in the TV lighting industry for many years — I'm quick to identify workhorses," said Nick Edwards, Managing Director, Version 2. "We did a thorough assessment of the market for LED soft lights and conducted numerous lighting trials, but only Gemini met all our requirements for a versatile multiapplication fixture with full color mixing. Gemini is an important addition to our inventory, and we strongly believe it will become the LED soft light of choice for the U.K. broadcast and events industry."
Launched at IBC2017, Gemini raises the bar for professional lighting by delivering a wide, soft, and flicker-free light source in a highly portable, 2x1 form factor. Gemini's flexible and precise color adjustment removes the need for color correction by offering full-spectrum white light that is ideal for lighting talent and rendering exceptional color.
At Version 2, the new Gemini lights will serve as alternatives for traditional "space lights" for top-lighting of large areas and will provide color-adjustable cyclorama (CYC) lighting in light entertainment studios. While the Gemini units will be used predominately as 2900k or 5600k soft lights, the LED panels' unlimited color adjustment opens up possibilities for their use in audience lighting and set-washing.
"With studio time at a premium for light entertainment scheduling, production budgets are always under scrutiny, and less and less time is available for rigging and programming. That makes the Gemini even more valuable for our clients since its light weight makes it fast and easy for the crew to deploy," Edwards added. "And once deployed, the Gemini's versatility gives lighting directors a greater creative pallet for enhancing their designs. With its variety of lighting modes, Gemini minimizes, or removes altogether, the need to switch gels or rig multiple lamps to create different lighting effects.
"In addition to the Geminis, we also stock Litepanels' Astra 1x1 bicolor panels, which have rapidly become the go-to lights for ENG work and small studios and a solid favorite of gaffers, lighting directors, and directors of photography. Litepanels is an extremely popular brand within the U.K., and we know we can always count on outstanding support from the Litepanels team — particularly as Litepanels is part of the Vitec Group."
"As a rising star in the U.K.'s rental marketplace, Version 2 is on track to become one of the most trusted independent providers of specialist equipment rental and support," said Andrew Woodfin, EMEA Sales Development Manager, Litepanels. "Version 2 will be successful not only because of the pedigree of Nick Edwards, with his outstanding reputation as a lighting professional, but also because they're starting out with the latest technologies rather than being tied down with outmoded, legacy equipment. This outstanding Gemini purchase is a great example of Version 2's forward thinking and its commitment to offering customers the absolute state of the art in LED lighting."
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A Snapshot of Litepanels
Litepanels, a Vitec Group brand, was founded in 2001 by five professional gaffers and engineers who saw the future and pioneered LED lighting for motion pictures, television, and the audio-visual industry. Their Emmy® award-winning technology has now been used on thousands of productions worldwide and is trusted by the world's leading broadcast organizations. Litepanels continues to expand its suite of flicker-free, color-accurate, fully dimmable soft lights that talent and lighting directors admire. These environmentally friendly panels can pay for themselves with power savings and long life, setting a new standard in professional lighting. More information can be found at Litepanels.com.
A Snapshot of Vitec Group
Vitec Group is a leading global provider of premium branded solutions to the ever-changing and fast-growing image and capture sharing market. Vitec Group's customers include broadcasters, independent content creators, photographers, and enterprises. Vitec Group's activities comprise design, manufacture, and distribution of high-performance products and software including camera supports, wireless systems, robotic camera systems, prompters, LED lights, mobile power and batteries, monitors, and bags. Vitec Group employs around 1,700 people across the world in 10 different countries and is organised into three divisions: Imaging Solutions, Production Solutions, and Creative Solutions. Vitec Group is listed on the London Stock Exchange with a 2016 revenue of £376.2 million. More information can be found at www.vitecgroup.com.
All trademarks appearing herein are the property of their respective owners.
Link to Word Doc: www.wallstcom.com/TheVitecGroup/180314Litepanels.docx
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Photo Caption: Product Shots of Litepanels Gemini 2x1 Panel
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Photo Caption: Version 2 — Litepanels Brand Imagery
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