Research

The multiyear deal covers covers audience measurement and media intelligence and includes new services

Researcher values the company at more than $500B

The complexity of finding and watching their favorite sports creates opportunities for aggregators, researchers report

The first-of-its kind accreditation for a third party platform integration is for content-level brand safety and suitability reporting on YouTube

South Carolina and Iowa rank number 1 and 2 among the most watched women's college teams

As video podcasts go mainstream, YouTube has emerged as the most popular outlet according to Ampere Analysis

Research They were planning to increase spending an average of 17% this year, according to Premion and Advertiser Perceptions

The addition of the segments reflects the growing demand for targeting capabilities as the industry shifts towards addressable advertising

RESEARCH TV, viewed on a television screen, has the highest reach and time spent of all media platforms studied, according to the advertising association

About 2 million of those were younger viewers aged 18 to 34