Research
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Ampere: Sports Rights Outpacing U.S. TV Revenues Fivefold
By Tom Butts published
SPORTS European sports rights show slower growth

Study: Many New Streaming Subs Drop the Service After NFL Ends
By George Winslow published

NFL Sees Record Revenue from Media Rights in Run-Up to New Season
By George Winslow published
Sports League’s media rights pacts are valued at nearly $110 billion over 11 years, with potential opt-outs in 2029, according to S&P Global Market Intelligence Kagan

Report: FAST Channels Need More Live Content to Succeed
By Tom Butts published
RESEARCH Amagi's 15th Global FAST report reveals how live content is fueling streaming's growth

Parks: Social Video Now Accounts for 20% of TV Viewing
By Phil Kurz published
Viewers watch more social video weekly than pay TV and broadcast according to Parks Associates

Streaming Heats Up in July, Accounts For Nearly Half of All TV Viewing
By George Winslow published
As streaming grew to 47.3% of TV viewing, broadcast accounted for only 18.4% and cable just 22.2% according to Nielsen's The Gauge

Hub: Viewers More Loyal to Streaming Bundles
By Tom Butts published
RESEARCH Consumers' spending limit on streaming subscriptions taps out at $86 per month, according to survey

Samba TV: 68% of Top 100 Brands Increased TV Ad Impressions in First Half of 2025
By George Winslow published
The report also found that CTV viewing showed a 48% pop in Q2 of 2025
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