Latest about Streaming
Enthusiasm for New Next-Gen Streaming Platform Takes Hold
STREAMING How will MOQ revolutionize streaming?
Study: Data and Measurement Problems Reduce CTV Ad Budgets
86% of media planners would move more of their linear TV budgets to CTV if they had show-level targeting and reporting, according to Gracenote
Netflix Expands NFL Deal to Five Games
Streamer also announced international expansion of Netflix with ads into 15 more markets in 2027 during its Upfronts pitch
Study: Downstream Fiber Usage Outpaces Cable Broadband
OpenVault Broadband Insights report finds 3 times higher median usage for fiber during the evening peak period in Q1 2026
Parks: Tubi, Roku Channel Are Top U.S. FAST Platforms
Streaming Fox’s Tubi platform leads the pack in monthly users, research firm finds
Study: Free Streaming Emerges as TV’s New Normal
FAST users watch and spend nearly as much on streaming as non-users according to Hub Entertainment Research
CNN Pushes Into Lifestyle Products with ‘CNN Weather’ App Launch
Free standalone app is first in a planned suite of lifestyle products
Roku to Stream Inaugural Enhanced Games in North America
The first-ever competitive event combines scientific innovation and approved use of performance enhancing substances
