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NBCUniversal and Roku Launch the NBC Winter Olympics Experience
By George Winslow published
The destination provides NBCUniversal’s comprehensive CTV coverage of the Milan Cortina 2026 Olympic Winter Games

PGA TOUR, DraftKings, ESPN Expand Betcast To 12 More Events
By Phil Kurz published
The expanded coverage begins this week with the WM Phoenix Open

ESPN's Deal for NFL Network Gets Regulatory Approval
By George Winslow published
The purchase of the NFL Network and other digital assets was finalized after regulatory approval; the NFL now has a 10% stake in ESPN

Milan-Cortina 2026 Highlights NBC Sports’ ‘Legendary February’
By Tom Butts published
OLYMPICS PREVIEW Network aims to bring the sophistication and quaintness of Italy to viewers

Audiences Can Expect Seamless Viewing From Milan-Cortina
By George Winslow published
Olympic Preview NBCUniversal’s cross-platform tech strategy aims to reverse Winter Games ratings declines and bolster business models

MXL: Aligning Broadcast Production With Software
By Tom Butts published
WEBINAR Second of two webinars on MXL explores the evolution, efficiencies and cost savings of software-defined production

Xumo Taps The Trade Desk to Expand Direct Access to Premium Streaming Inventory
By George Winslow published
The direct supply path via OpenPath to Xumo’s premium streaming inventory gives advertisers more working media, less latency and better performance

Peacock Hits 44 Million Subs, Lost $552 Million in Q4
By George Winslow published
Comcast also reported losses of 245,000 pay TV and 181,000 broadband subs
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