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Report: Performance TV Ties With Social Media in Driving Ad Results
‘2026 State of Performance TV Report’ from tvScientific also finds budgets shifting from YouTube, Meta
Tegna Expands Local News Offering with Revamped Mobile App
The innovative new app delivers thousands of original mobile videos daily and provides real-time access to stories as they unfold.
IAB: U.S. Ad Spend to Spike by 9.5% in 2026 as AI Powers Marketing Efforts and Linear TV Declines
AI has become the defining force shaping marketing priorities in 2026, with advertisers rapidly embedding the technology across planning, activation, and measurement, IAB reported
Study: Top Reason for Cancelling Streaming Service Is Programming
In contrast the main reason for cancelling pay TV services is to reduce costs and save money, according to Parks Associates
Miri to Showcase New V410 Video Encoder/Decoder at ISE 2026
V410 4K supports streaming, IP-based production and AV over IP
NBC, Peacock to Offer 4K Coverage of Super Bowl, Olympics on Feb. 8
During the day, they will provide 17 hours of 4K, HDR feeds starting at 7 a.m. ET
Hub: Rising Social and Creator Video Consumption Reduces Time Spent with TV and Movies
RESEARCH Short-form video is expanding beyond young viewers and mobile devices, earning a growing place on the big-screen TV according to new research from Hub
Amagi Lists on Indian Stock Exchanges
Company plans to use net proceeds of the listings towards technology and cloud infrastructure
