Breezeline Teams Up with DirecTV to Launch New Streaming Bundle
The deal will give its streaming customers more programming options
MIRAMAR, Fla.—Cable operator Breezeline has signed a deal with DirecTV that will expand viewing choices for its streaming-focused customers that will allow them to directly subscribe to DirecTV live sports and entertainment packages.
The streaming bundles of programming from DirecTV are backed by a two-year price guarantee.
“We’re rethinking how our customers experience TV by prioritizing convenience and modern viewing technology,” said Bart Nickerson, chief commercial officer at Breezeline. “With DirecTV, we’re bringing live sports and entertainment to customers with the speed, strength, and reliability of our fiber-powered network. Customers can simply plug in a DirecTV Gemini [streaming] device or log into the DirecTV app and start watching immediately.”
Breezeline, which is the country’s eighth largest cable operator, reported that customers can lock in DirecTV’s satellite-free Signature Packages for two full years with a price guarantee without having to sign an annual contract. Through a new Bundle & Save incentive, customers who pair DirecTV with Breezeline Internet will enjoy a $5 monthly discount on their Internet bill.
“Consumers want simple access to the live sports, local channels, news and entertainment they care about most,” said Mike Wittrock, COO at DirecTV. “This relationship gives them more choice, simplicity and value by bringing together what Breezeline and DirecTV each do best, delivering reliable connectivity and a premium entertainment experience.”
Breezeline provides its residential and business customers with internet, TV, and phone services in 13 states: Connecticut, Delaware, Florida, Maine, Maryland, Massachusetts, New Hampshire, New York, Ohio, Pennsylvania, South Carolina, Virginia and West Virginia, as well as mobile service in most states in which it operates.
More information on the new service is available at https://www.breezeline.com/tv.
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George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.
