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Report: AVOD May Top 50% of North American Streaming Revenue by End of 2026

By Tom Butts Published

Streaming Revenues from ad-supported tiers in North America are set to exceed $45 billion this year, accounting for 54% of subscription streaming revenues, Ampere Analysis says

Streaming
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Nielsen to Acquire DoubleVerify for $2.15 Billion

By George Winslow Published

Combined company expected to generate over $4 billion in revenue and have solutions for companies that generate more than $300 billion in advertising spend

Business
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Will FreeCast Announcement Muddy the ATSC 3.0 R&O Waters?

By Phil Kurz Published

Opinion FCC has much to consider as itmulls its next move toward NextGen TV

Opinion
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How to Apply a Cloud Resource Monitoring Strategy

By Karl Paulsen Published

Cloudspotter's Journal Key considerations for managing DevOps, on-prem and hybrid environments

Cloudspotter's Journal
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Why Content Provenance Won’t Solve the Trust Problem

By John Footen, Micky Silverman, Shelly Michael Published

Media Matrix Provenance technology strengthens transparency and accountability, but can’t solve the human challenge of deciding what to believe

Media Matrix
family watching TV
U.S., U.K. Consumers Now Spend 11 Hours a Day Using Media

By George Winslow Published

RESEARCH Ampere study finds media time outpaces the share of the day spent on ‘sleep’ or ‘work’

RESEARCH
Expanded control room in the Gravity Media West London production center
The Permanent Transition: Why Hybrid Production isn't a Phase

By Eamonn Curtin Published

OPINION Remote and cloud production have proven their worth

OPINION
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FreeWheel Debuts TV Series-Level Reporting for CTV Buyers

By George Winslow Published

Launch partners include A+E Global Media, Spectrum Reach, Fuse Media, NBCUniversal, Paramount, Warner Bros. Discovery and Xumo

Analysis
NCTC
How Valuable Is TV to Smaller, Independent Cable Operators?

By Tom Butts Published

Independent Show panel discusses video's evolving role in the broadband universe

Trends
iSpot.tv
Fox Advertising, iSpot Expand Measurement Deal

By George Winslow Published

Fox AdStudio attribution integration helps brands improve campaign performance across linear and streaming

Analysis
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