Latest about Insights
Is Anybody Out There Really Listening?
Inside Audio Monitoring plays a key role in making sure live stereo signals don’t fall out of phase
How to Succeed in the AI-Powered Marketing Era
AI OUTLOOK Applying AI thoughtfully offers opportunities to optimize messaging, boost efficiency and drive performance
How AI-Powered Media Asset Management Is Reshaping Broadcast Workflows
OPINION AI-powered Media Asset Management is helping close the gap between content creation and content usability.
Streaming’s Subscription Reset: Why Agentic AI Will Decide the Next Phase of Growth
OPINION How can we minimize churn from frustrated sports fans?
Roku Marks 100M Milestone
STREAMING Streamer announces it has surpassed 100 million streaming households worldwide
Locality Deploys Nielsen’s Media Data Engine
It is the first broadcast sales organization to implement MDE, which dramatically speeds up the delivery of audience data in local markets
Sports on TV: The Public Already Paid; Why Are Fans Paying Again?
OPINION Sports have long held a unique place in American life; they are not merely entertainment
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