Insights

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Appear x20
Bringing the FIFA World Cup to Chilean Viewers in 4K UHD

By Jorge Cabello Published

User Report Appear, ClaroVTR and ChileVisión join forces to make beautiful pictures of the beautiful game

User Report
Digital check mark icon hologram on futuristic background. Productivity and rating evolution. Futuristic checkmark icon in world of technological progress and innovation. CGI 3D render
How the AI Era Is Changing Broadcast Documentation

By John Footen, Lukas Odhner, Julie Fleischman Published

Media Matrix As technology shifts, maintaining good documentation remains mission-critical

Media Matrix
SANTA CLARA, CALIFORNIA - FEBRUARY 8: Bad Bunny performs in the Apple Music Halftime Show during the NFL Super Bowl 60 football game between the Seattle Seahawks and the New England Patriots, at Levi's Stadium on February 8, 2026 in Santa Clara, California. (Photo by Kevin Sabitus/Getty Images)
EDO: Spanish-Language TV Ads Outperform Spots in English

By Phil Kurz Published

Research Research and analytics firm finds ads in Spanish are 24% more effective than the average English ad

Research
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Multiscreen TV Ad Campaigns Double Incremental Return On Ad Spend, Says Comcast

By Phil Kurz Published

RESEARCH New findings from Comcast Advertising find they drive more website visits.

RESEARCH
Utopai
Utopai Studios Launches New PAI and Utopai X to Advance Production Intelligence for Film and TV

By TV Technology Staff Published

PAI combines advanced video generation, production context and filmmaker-led workflows in a unified production system for professional film and television

Live Production
PBS logo
Poll: Alabamans Favor PBS Support, but Many Question Its Political Leanings

By Phil Kurz Published

Public TV Among the issues examined by the survey were perceived partisan views, news fairness

Public TV
WASHINGTON, DC - FEBRUARY 18: Federal Communications Commission (FCC) Commissioner Anna Gomez, Chairman Brendan Carr and Commissioner Olivia Trusty participate in a FCC meeting at the Federal Communications Commission headquarters on February 18, 2026 in Washington, DC. The Commission met to discuss oversight of the FCC Lifeline program, broadband deployment on the 900 MHz band, capping noncommercial educational reserved FM band applications, and reforming intercarrier compensation. (Photo by Kevin Dietsch/Getty Images)
Can the FCC Rise Above It All?

By Phil Kurz Published

Opinion Regulator should look past ongoing skirmishes with the media as it considers TV’s future

Opinion
LAS VEGAS, NEVADA - SEPTEMBER 27: Caitlin Clark #22 of the Indiana Fever is guarded by Stephanie Talbot #7 of the Las Vegas Aces in the first quarter of Game One of the 2026 WNBA Playoffs first round at Michelob ULTRA Arena on September 27, 2026 in Las Vegas, Nevada.
ESPN Reports Its Most-Watched WNBA Regular Season

By George Winslow Published

Five games averaged more than 2 million viewers across ESPN and ABC and younger demos saw significant growth

Analysis
WASHINGTON, US- MAY 15: (L-R) Mikayla Newton and Katerra Jones, reporters with the Prince George's County during a news broadcast on May 15, 2025 in Largo, MD. CTV, a local Prince George's County new station founded in 1989 is slated to be shutdown due to sufficient budget cuts. (Michael A. McCoy/For The Washington Post via Getty Images)
Study: Only 10% of Young Adults Watched Local TV News Last Week

By George Winslow Published

RESEARCH As mobile and vertical video reshape news consumption, a new survey finds a 54-point generational gap in local news viewing

RESEARCH
remote control streaming services
Standalone Streaming Services Continue to Decline in the U.S.

By George Winslow Published

STREAMING Ten streaming services phased out in Q2 2026 as US streaming video market reorganizes, according to Parks Associates

STREAMING
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