Parks Associates

The event, July 21, offers three sessions and a chat with Paramount’s chief product officer

Parks Associates also found the more services consumers trial the more likely they are to subscribe

Half of U.S. internet homes stack four or more OTT services, according to new data from Parks Associates

As consumers move to streaming services, pay TV operators launch their own OTT offerings, according to Parks Associates

61% of livestreaming viewers watch sports, far more than news, which captured only 36% of live streamers

Amazon’s recent $20 a year price hike is part of a growing trend in increased sub prices by streaming services according to a new report from Parks Associates

Parks Associates finds streaming services face a growing number of people who regularly switch between streaming services

A new Parks Associates white paper finds that more than half of U.S. broadband homes own smart TVs

New 5G wireless offerings and the expansion of broadband services will drive the growth in home internet services in the next few years, according to Parks Associates

Parks Associates also reports that the churn rate for SVOD services hit 45% in 2021