Nielsen Roku Expands Cross-Platform Measurement Capabilities With Nielsen The agreement will allow marketers to deduplicate campaign reach and frequency of ads on Roku across traditional TV, connected TV, computer and mobile Hispanic Talent Boosts `Bingeability and Cultural Watchability’ for Streaming Shows 42% of the most bingeable streaming programs in 2021 were directly influenced by Hispanics, Nielsen reports Nielsen Shareholders Approve $16B Buyout The buyout by private equity groups is expected to close in October 2022 Grid List Latest about Nielsen Amazon Taps Nielsen for Thursday Night Football Ratings By George Winslow published 16 August 22 Three-year deal marks the first time a streaming service will have one of its live programs measured as part of Nielsen's National TV ratings Nielsen Expands National TV Panel to 42K Homes By George Winslow published 10 August 22 Panel assets now surpass 500,000+ individuals across multiple platforms, Nielsen said Nielsen Gets Regulatory Approval For Proposed Buyout By George Winslow published 29 July 22 Nielsen also reported that the independent proxy advisory firm Glass Lewis has recommended Nielsen shareholders vote "for" the proposed transaction Nielsen Inks New Agreement with Urban Edge Network By George Winslow published 28 July 22 Nielsen will provide consumer insights relating historically Black colleges and universities Nielsen Expands YouTube Measurement By George Winslow published 22 July 22 Nielsen’s new Four-Screen Ad Deduplication allows more accurate comparisons of YouTube and linear TV audiences and is a crucial step forward in the launch of Nielsen ONE Nielsen: Streaming Accounts for One Third of All TV Viewing By George Winslow published 21 July 22 As broadcast and cable decline to new lows, streaming has gained 6 share points in the last year according to Nielsen's The Gauge FCC Proposes Changes in Local Market Data Used for Retrans Talks By George Winslow published 14 July 22 FCC wants to change the Nielsen data used in retransmission consent negotiations but one commissioner questioned their use of “unaccredited” Nielsen data Streaming Hits Record TV Viewing Share for 3rd Straight Month By George Winslow published 16 June 22 Streaming accounted for nearly 32% of all TV viewing in May while broadcast slipped to only 24.4% according to Nielsen Nielsen’s Gracenote Is Now Analyzing Programs for Bingeability By George Winslow published 1 June 22 Gracenote is offering new data designed to help companies track how content resonates with viewers and its availability on streaming platforms New Gracenote Streaming Channels Data Enables FAST Channel Discovery By Phil Kurz published 24 May 22 The new offering from Nielsen's Gracenote also assists linear channels and virtual vMVPD services with discovery 123456789Archives The latest product and technology information Future US's leading brands bring the most important, up-to-date information right to your inbox Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors I consent the use of my personal data in accordance with Future's privacy policy (opens in new tab), including its cookie policy. * To subscribe, you must consent to Future’s privacy policy. Thank you for signing up to TV Tech. You will receive a verification email shortly. There was a problem. Please refresh the page and try again. MOST READ1ComcastNBCU Donates $2M for Hurricane Ian Relief Efforts2NAB Show New York to Feature 230+ Exhibitors3IDC: Foldable Phone Sales to Hit 41.5M in 20264FCC: 1 TV Station, 8 Radio Stations Still Out of Service in Florida5Triveni Digital To Spotlight SkyScraper XM Datacasting System at NAB New York
Amazon Taps Nielsen for Thursday Night Football Ratings By George Winslow published 16 August 22 Three-year deal marks the first time a streaming service will have one of its live programs measured as part of Nielsen's National TV ratings
Nielsen Expands National TV Panel to 42K Homes By George Winslow published 10 August 22 Panel assets now surpass 500,000+ individuals across multiple platforms, Nielsen said
Nielsen Gets Regulatory Approval For Proposed Buyout By George Winslow published 29 July 22 Nielsen also reported that the independent proxy advisory firm Glass Lewis has recommended Nielsen shareholders vote "for" the proposed transaction
Nielsen Inks New Agreement with Urban Edge Network By George Winslow published 28 July 22 Nielsen will provide consumer insights relating historically Black colleges and universities
Nielsen Expands YouTube Measurement By George Winslow published 22 July 22 Nielsen’s new Four-Screen Ad Deduplication allows more accurate comparisons of YouTube and linear TV audiences and is a crucial step forward in the launch of Nielsen ONE
Nielsen: Streaming Accounts for One Third of All TV Viewing By George Winslow published 21 July 22 As broadcast and cable decline to new lows, streaming has gained 6 share points in the last year according to Nielsen's The Gauge
FCC Proposes Changes in Local Market Data Used for Retrans Talks By George Winslow published 14 July 22 FCC wants to change the Nielsen data used in retransmission consent negotiations but one commissioner questioned their use of “unaccredited” Nielsen data
Streaming Hits Record TV Viewing Share for 3rd Straight Month By George Winslow published 16 June 22 Streaming accounted for nearly 32% of all TV viewing in May while broadcast slipped to only 24.4% according to Nielsen
Nielsen’s Gracenote Is Now Analyzing Programs for Bingeability By George Winslow published 1 June 22 Gracenote is offering new data designed to help companies track how content resonates with viewers and its availability on streaming platforms
New Gracenote Streaming Channels Data Enables FAST Channel Discovery By Phil Kurz published 24 May 22 The new offering from Nielsen's Gracenote also assists linear channels and virtual vMVPD services with discovery
