Nielsen

The multi-year renewal covers local TV ratings and consumer behavior data.

Data shows that more than 5 million homes have gone to some form of OTA since 2011.

Streaming set records

'Bird Box' and the 'evolution' of viewer measurement.

Number of households labeled OTA has nearly doubles in the past eight years.

Four years ago during the previous midterm election, 22.7 million viewers tuned in during primetime.

Hulu, Nielsen execs discuss their plans to enhance ads' return on investment at Future's TV Data Summit.

President of Schramm Marketing Group gives insight into what to expect for upcoming NYC Television Week.

Execs from Hulu, Google, CBS & Turner to join Broadcasting & Cable and Multichannel News-sponsored events

Despite the industry’s focus on streaming and on-demand video, linear TV dominates Americans’ time spent viewing and is on the rise, according to a new report from Nielsen.

For the two U.S. broadcasters covering the 2018 World Cup, viewership results are a contrast in ratings.

Panels challenged by set-top-boxes and ACR

Households viewing topped Charles-Diana marriage

Gracenote platform will use frame accurate video recognition technology

Broadcasters contemplating ATSC 3.0 mobile delivery take note: Nielsen has announced a new service aimed at evaluating IP-based video content delivery.

More homes have been going broadcast-only with their TVs over the last five years, according to a recent study by Nielsen.

Facebook and YouTube views will become an official measuring source for Nielsen Digital Content Ratings, per a new press release.

In addition, the agreement gives Tennis Channel access to other Nielsen products and services, including data on time-shifted viewing, custom demographics and TV consumption habits