Nielsen

The new offering from Nielsen's Gracenote also assists linear channels and virtual vMVPD services with discovery

Overall Asian representation in top streaming shows jumped from 6% in 2020 to 11% in 2021, with smaller gains for broadcast and cable shows, Nielsen found

The expanded integration will enable Nielsen Digital Ad Ratings guarantees

Nielsen expands rights to use VIZIO’'s Inscape ACR data from approximately 20 million VIZIO TVs

Overall TV viewing dropped by 4.5% in March as news viewing boosted cable’s viewing share and broadcast lost share according to Nielsen’s The Gauge

164.4B minutes were streamed in Feb. 2022, up 18% YoY; Americans watched nearly 15 million years’ worth of streaming video content in 2021

Consortium of investors previously had proposed $9B takeover

Time spent on cable networks built on movies, syndicated TV and kids content has collapsed, Michael Nathanson says

Nielsen’s Board said that it would not go ahead with an solicited acquisition proposal from a private equity consortium for $25.40 a share that “significantly undervalues” the company

Cable and broadcast news viewing in February of 2022 spiked as Russia invades Ukraine, according to Nielsen’s The Gauge