local TV

That is a 15% bounce from the 2022 midterms, according to S&P Global Market Research

Potential voters are almost 9 times more likely to trust TV news than social media platforms; 50% of total respondents rank AI lowest for trust according to a VAB study

People Veteran station exec will lead CBS-CW outlet in Cape Girardeau and Telemundo affiliate in Paducah

Advertising Political spending will spike next year, but stations will struggle to reverse a longstanding shift away from local TV

Analysts are “skeptical” that local TV broadcasters will soon see revenue growth from NextGen TV

Local TV will be down 21.4% while OTT ad spending will jump by 21.2% this year

Gains in streaming and CTV advertising will not compensate for a 22.1% drop in local TV and a 5.8% decline in national linear TV

Shows from its Very Local streaming service will air on stations in 26 Hearst TV markets during a weeklong showcase

The purchases add KLSR and KEVU to Cox’s station line-up