Hispanics

New subscription plan offers live TV and on demand Spanish-language channels including Univision and UniMás Local Stations

42% of the most bingeable streaming programs in 2021 were directly influenced by Hispanics, Nielsen reports

Adsmovil’s free video streaming service is programmed to appeal to the diversity of the Hispanic community

Univision Noticias’ Spanish-language fact-checking effort, elDetector, will expand its reach by joining Meta’s third-party fact-checking program

Spanish Broadcasting System is opening a digital marketing department targeting Hispanic consumers

The SVOD $6.99 a month offering is the premium tier for its previously launched ViX Spanish-language streaming service

TelevisaUnivision will leverage VideoAmp’s data to power its suite of advanced advertising solutions

Roku’s new dedicated Spanish Language offering provides thousands of hours of free content geared at Spanish language speakers directly within The Roku Channel in the U.S.

New Samba TV report suggests that advertisers are missing large groups of people with their current advertising strategies