Hispanics
Latest about Hispanics

Nielsen: Hispanic Sports Fans Drive Record Sports Viewing
By George Winslow published
Sports Latest Nielsen report points to Hispanic influence driving growth in soccer audiences and viewership of all major sporting events

Study: 78% of Hispanic Americans Prefer Streaming Over Traditional TV
By George Winslow published
Hispanics, who have long over indexed in usage of streaming services, prefer the personalized and diverse content options provided by streaming

Study Examines Streaming Habits of Hispanics
By George Winslow published
Bilingual U.S. Hispanic speakers likely to pay for popular streaming services compared to Spanish-only speaking counterparts, according to App Science

Nielsen: Hispanics Now Spend Half of Their TV Viewing Time on Streaming Services
By George Winslow published
Hispanics heavy usage of streaming is much higher than streaming’s 37.7% TV viewing share among the general population
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