Ajay Arora Joins Disney Streaming

Jeff Singer
(Image credit: Jeff Singer)

BURBANK, Calif.—Disney Streaming has hired Ajay Arora as senior vice president of product, commerce and experimentation across the Disney+, Hulu, ESPN+ and Star+ brands. 

In the new role, Arora will oversee and build out the commerce and experimentation team in San Francisco, where he will be based, as well as in New York and Los Angeles. 

He joins Disney Streaming with over two decades of experience in product management and engineering, most recently serving as director of production innovation for growth at Netflix.  Previously, Ajay led the product team at Audible, the digital audiobook subscription service from Amazon.

“Ajay brings a wealth of experience to Disney Streaming and will be intimately involved in every aspect of building out an innovative payments platform to drive global monetization across all our streaming services,” said Jerrell Jimerson, executive vice president of product and design at Disney Streaming. “He will work in close collaboration with the existing team to continue the great work that’s been done to expand upon our world-class commerce and experimentation capabilities.”

George Winslow

George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.