Dynamic Ad Insertion

Latest about Dynamic Ad Insertion

Will SGAI Become an Industry Norm for Dynamic Ad Insertion?

By Tim Sewell Published 3 February 25

OPINION For live sports and events, server-guided ad insertion enables scalable ad delivery, even during high-demand moments

OPINION

Yospace To Showcase Dynamic Ad Insertion Developments At IBC 2024

By Phil Kurz Published 22 August 24

The company’s technology powered delivery of 10 billion ads on four continents this summer

Events

Bitcentral Adds Google DAI Integration To ViewNexa

By Phil Kurz Published 18 July 23

The move enables users of its linear streaming service to maximize ad revenue

Streaming

Viamedia Launches Parity ADS Platform

By George Winslow Published 19 May 22

The new transitional platform for simultaneous linear and CTV advertising is designed to help buyers and sellers migrate to a full dynamic advertising market

Broadcast

Bitcentral FUEL Powers Dynamic Ad Insertion for Cowles Broadcasting

By Michael Balderston Published 19 April 21

Bitcentral has added ad trigger insertion support to FUEL

Business

Globecast IBC 2019 Preview

By Joss Armitage Published 24 July 19

Streaming

Syncbak to Conduct 'First Ever' Live OTT Broadcast Using Local Dynamic Ad Insertion

By Tom Butts Published 16 May 18

Syncbak, a provider of OTT technology to the broadcast industry, will be conducting what it says is the first ever live straight to OTT broadcast using dynamic ad insertion on the local level.

Streaming