Platform

Research New research from All About Cookies also finds only 5% of respondents regret dropping cable or satellite TV

The data offering enables marketers to connect with their target audience more effectively and drive better results in Amazon’s advertising environment

Gracenote Content Connect allows users to align ad campaigns and programming with rich content metadata

Streaming A new Netflix tech blog highlights the importance of the codec in their streaming operations and its potential use in streaming live sports

Germany, Italy and other markets will launch on Jan. 13; services in U.K. and Ireland will go live in early 2026

Streaming Scene-level insights will be integrated into ThinkMediaAI, giving streamers automated metadata, stronger recommendations and next-gen viewer experiences

Sports Devices using the Vizio OS can access the app, which features live and on-demand sports programming

The new streaming platform with feature Spanish-language family entertainment

The season recaps, which the streamer calls a first-of-its-kind application of generative AI, bring viewers up to speed on their favorite shows

Move gives Spectrum TV customers with Apple TV and Roku devices access to 4K content when offered by ESPN, Fox and NBC