The launch of Disney+ and Apple TV+ adds to an already competitive market.
Would put the new streaming service in third behind Netflix and Amazon.
Ten years ago, that number was at 87%.
Leichtman Research Group also finds the number of two SVOD service households is growing.
New research from Ampere Analysis also finds Netflix to lead others by far in ‘solo SVOD’ homes.
SVOD uptake is accelerating according to Rethink Technology Research
Subscribers to RCN’s 4K UHD service will be able to access Insight TV’s stunningly visual and creative action, adventure and lifestyle shows
Media companies are responding by consolidating.
Diffusion Group study finds increases of even a dollar or two take a toll.
Study finds 30 percent of consumers would pay to remove ads.
With close to 200 niche services battling for a limited number of consumers, something has to give, Fox’s Sherry Brennan says.
UK research company suggests smartphone users are abandoning Amazon Prime and HBO Now in select regions
Digital TV Research predicts almost 75 per cent of homes will subscribe to at least one VOD service within five years
Cord-cutting is spreading beyond the U.S. borders with declines in pay TV subscriptions touching 13 other markets, says a new report from market analyst IHS Markit.
Trend fueled by mobile devices, subscription video-on-demand
The global OTT/IPTV market will reach $117.07 billion by 2025 according to a new report from Grand View Research.
Fox News Channel is the latest cable network to test the subscription video-on-demand waters this year with its new Fox Nation streaming service set to launch later this year, according to network officials.
Netflix, Hulu and Amazon Prime will spend $10 billion annually on original content by 2022 –a threefold increase from what they spend today, according to a new report from The Diffusion Group (TDG).
The pool of streamers of TV content continues to grow in relevance in the industry, but according to a new study from TDG Research indicates that within that pool there are four distinct sub-segments that provide key information into who is streaming and how.