LG

User interface of a Roku TV — Study: Roku Continues to Lead CTV Device Market Roku had a 37% share globally and a 37% market share in the U.S. in Q2 2025 according to Pixalate

Viant and LG Ad solutions logos on a purple background — LG Ad Solutions Integrates Smart TV Ad Inventory With Viant Integration with the DSP offers a CTV-first approach to improving CTV addressability

Zeam and LG logos — Zeam Launches on LG Smart TVs New distribution deal means that owners of LG devices can now access hundreds of local stations and creator-driven shows via the Zeam app

Latest about LG

Omdia: Mini LED Backlight LCD Display Market to Surpass OLED Displays in 2025

By George Winslow published 21 June 24

LCD TV display equipped with mini-LED backlight unit will surpass the OLED TV displays for the first time in 2025 with 9.3 million units

Products

LG and Blacknut interface for games on LG TVs

LG And Blacknut Launch Single Game Subscription Services

By George Winslow published 20 June 24

LG and Blacknut Cloud Gaming are providing access to cloud video games through LG's webOS on LG smart TVs in the U.S.

Products

IAB Tech Lab Expands Open Measurement SDK Capabilities to Support Samsung and LG TVs

By Phil Kurz published 30 May 24

Lab is working to establish a standardized, reliable measurement of viewing across all digital platform

Streaming

Sony Pictures Entertainment FAST channels

Sony Pictures Expands its FAST Business

By George Winslow published 26 March 24

Launches Sony One free streaming portfolio of 54 channels in Europe on LG Channels, Samsung TV Plus and TiVo+

Streaming

CES2024: LG, Samsung Tout Transparent TV for the Living Room

By Tom Butts published 10 January 24

CES 2024 Both debuted 'world's first' displays based on their proprietary tech

CES 2024

LG Upgrades AI Processing in New 2024 QNED TVs

By George Winslow published 3 January 24

The α8 AI Processor offers notable improvements in graphic performance and processing speeds

NAB Urges FCC to Avoid Action on ATSC 3.0 Patents

By George Winslow published 17 October 23

NAB filing says FCC has no authority in patent marketplace and that FCC action “would not solve any apparent problem” in the rollout of NextGen TV

Regulatory and Standards

LG Suspends 2024 Lineup of U.S. NextGen TVs; Industry Responds

By Phil Kurz published 26 September 23

While the company is pulling the models, the industry remains hopeful a solution is possible

NextGen TV

Study: CTV Viewers Pay More Attention to Streaming Ads Than Linear TV Ads

By George Winslow published 21 September 23

Streaming viewers are also much more likely to be co-viewing content with others

Streaming

LG Outlines Plans to Become a Media and Entertainment Platform

By George Winslow published 20 September 23

As part of the transformation LG is making hefty investments in its webOS platform and plans to have webOS available in 300M devices within three years

Products

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