Horowitz Research

Research 60% of black adults say unbiased journalism is crucial for democracy but 59% believe there are few unbiased sources of news, according to Horowitz Research

Despite increasing viewing numbers, challenges remain

Increasingly, viewers are returning to the 'lean-back' experience of traditional TV, according to Horowitz

More than half of all Asian Americans watch at least some Asian-language content; 64% say that content is a critical factor when making decisions about subscribing to new services

Over 4 in 10 (42%) have access to at least one Black-targeted SVOD and are heavy users of FAST channels

Horowitz report details consumer feedback on Disney-Fox-WBD joint venture

The Horowitz Research study found that openness to LGBTQIA+ visibility in entertainment content is part of a larger demand for content that represents general diversity in U.S. society

Half of TV content viewers (52%) have canceled or lost access to at least one of their SVOD services within the past year, according to Horowitz

They are more likely to have a TV than other Gen Zers; 73% watch TV content each week

While they spend more of their time with social media, games and short video, seven in 10 watched TV content each week according to Horowitz Research