MagentaTV to Operate Entire FIFA World Cup Production Chain in HDR
German IPTV and streaming platform to work with DMC Production Germany as technical provider and studio partner
DMC Production Germany has been appointed as the technical service provider and studio partner for MagentaTV’s coverage of the 2026 FIFA World Cup.
MagentaTV is Deutsche Telekom's IPTV and streaming service in Germany and that country’s World Cup TV rightsholder.
All content will be delivered in UHD with Dolby Atmos and accessibility features, including audio description. For the first time, the entire production chain will operate fully in HDR.
MagentaTV’s coverage will be centred around two studios: one in Munich, Germany, and the other at 1 World Trade Center in New York, which will serve as the main studio hub.
Munich will also serve as the central control hub for the remote production workflow from the U.S. studio, with all live production operations managed from Germany, said DMC.
The company is responsible for the complete internal production infrastructure of both studios, which will feature “innovative, high-end scenic design, advanced analysis graphics and premium LED wall integrations.”
DMC Production Germany’s role also includes IP-based signal management and conversion, playout and feed enhancement, gallery production for all three MagentaTV’s FIFA World Cup channels, as well as ingest, recording and file management services.
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“Together with MagentaTV and thinXpool, we are implementing international production architecture designed for maximum flexibility and efficiency,” DMC Managing Director Holger Ensslin said. “Our ambition is not only to provide the technical foundation, but also to actively contribute to setting new standards in sports broadcasting and enabling innovative production formats.”
This article originally appeared on TV Tech sister brand TVBEurope.
Jenny has worked in the media throughout her career, joining TVBEurope as editor in 2017. She has also been an entertainment reporter, interviewing everyone from Kylie Minogue to Tom Hanks; as well as spending a number of years working in radio. She continues to appear on radio every week and occasionally pops up on TV.

