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SpectraRep Appoints John McCoskey COO

CHANTILLY, VA.—SpectraRep, a provider of datacasting technology for homeland security and public safety, has appointed John McCoskey as its new Chief Operating Officer.

McCoskey has more than 30 years of experience in the broadcast technology. Prior to SpectrRep, he headed up the technology, media and entertainment practice at Eagle Hill Consulting, was the first chief technology officer for PBS as well as the CTO and executive Vice President for the Motion Picture Association of America. He is also a contributor to TV Technology.

“John will be responsible for guidance, alignment and prioritization of SpectraRep strategy at a time when we are seeing incredible adoption of datacasting to improve public safety information sharing and as SpectraRep expands into public alerting,” said Mark O’Brien, president of SpectraRep. "His expertise in broadcast technology, coupled with his knowledge of the public television landscape will reinforce our course as law enforcement and first responders recognize the benefits of ATSC digital television transmission.”

[Read: SpectraRep Datacasting System Helps Share Public Safety Info]

“I am very pleased to be joining SpectraRep at this particular time because there’s such a tremendous opportunity to extend the community service mission of public television stations with datacasting,” McCoskey said. “Using my background, experience and relationships in this domain, I will focus on implementing SpectraRep’s vision to pursue new and existing opportunities that help solve problems on the local level. 

Tom Butts

Tom has covered the broadcast technology market for the past 25 years, including three years handling member communications for the National Association of Broadcasters followed by a year as editor of Video Technology News and DTV Business executive newsletters for Phillips Publishing. In 1999 he launched digitalbroadcasting.com for internet B2B portal Verticalnet. He is also a charter member of the CTA's Academy of Digital TV Pioneers. Since 2001, he has been editor-in-chief of TV Technology (www.tvtechnology.com), the leading source of news and information on broadcast and related media technology and is a frequent contributor and moderator to the brand’s Tech Leadership events.