Analysis
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ABC and ESPN Score Most-Watched NBA Finals Since 1998
By George Winslow Published
Game five audience peaked at 33 million viewers; all five games averaged 20.6 million

FIFA World Cup Delivers Record Ratings on Fox
By George Winslow Published
U.S. versus Paraguay was by far the most watched English-language telecast of a FIFA World Cup match in the history of American TV

Harris Poll: Half of Americans Plan to Watch at Least One World Cup Match
By George Winslow Published
One in four say they have only recently become more interested in soccer, with millennials, Hispanic Americans, and hybrid workers driving the surge in interest.

Cato: Broadcasters’ Public Interest Obligations Are Outdated and Need to Be Revised
By Tom Butts Published
FCC ‘The FCC does not need to micromanage spectrum, and it certainly does not need to use spectrum licenses as a lever for editorial control’

How CTV Home Screens Will Shape World Cup Discovery
By Francesca Pezzoli Published
OPINION The 2026 tournament is shaping up to be a major test of the modern streaming experience

Nielsen: North American Soccer Fans Jump to More Than 136 Million
By George Winslow Published
The US has the fourth largest soccer fanbase in the world with 62.5 million fans, according to a new Nielsen study

Survey: Just 13% of U.S. Viewers ‘Typically’ Plan to Watch World Cup
By George Winslow Published
This is much lower than markets like the U.K., where nearly half of viewers say they ‘typically’ plan to watch, according to S&P Global Market Intelligence

TiVo: TV Viewing Hits Post-Pandemic Peak
By Tom Butts Published
TRENDS While sports is the overwhelming favorite, viewers are turning more to locally-produced programming, according to the TiVo Video Trends Report
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