Jon Lafayette
Latest articles by Jon Lafayette

Tubular Labs Unveils New Metrics for Social Video
By Jon Lafayette published
Measurement based on time spent viewing.

Verizon Offers Subscribers Access to YouTube TV
By Jon Lafayette published
vMVPD available via wireless, 5G and Fios.

YouTube TV Streaming Service Available in Top 100 Markets
By Jon Lafayette published
Expansion comes just in time for Super Bowl.

NBCU Shakes Up Management Looking Ahead to Streaming
By Jon Lafayette published
Comcast’s NBCUniversal said it will be launching a new streaming service in 2020 and is shuffling the responsibilities of some of its key executives.

OTT Video Business Needs More Relevance: Accenture
By Jon Lafayette published
Study finds 30 percent of consumers would pay to remove ads.

Disney Names James Pitaro President of ESPN
By Jon Lafayette published
Executive had been in charge of Disney consumer products, interactive media

Discovery Names Leadership Team Post Scripps Acquisition
By Jon Lafayette published
Discovery Communications, cleared to acquire Scripps Networks Interactive, on Thursday (March 1) announced new management for the combined company.

42% Plan to Spend Less Than $20 on Streaming
By Jon Lafayette published
The study, conducted online, would mean that a big share of people would be limited to one or two streaming subscriptions per person.

TiVo Report Sees New TV Data Shaking Up Measurement
By Jon Lafayette published
Panels challenged by set-top-boxes and ACR

Over-the Top Boosts Total TV Viewing in April: Wieser
By Jon Lafayette published
Television use grew in April for the second straight month, thanks to a huge increase in viewing on connected devices.

Royal Wedding Watched By 29.2M People: Nielsen
By Jon Lafayette published
Households viewing topped Charles-Diana marriage

Fox Taking NFL Sponsors ‘Closer to the Action’
By Jon Lafayette published
Fox, which is adding Thursday Night Football this season, is offering new ad formats that will bring sponsors “closer to the action” during upfront discussions.

TV Set Becoming Favorite Device for Video Streamers
By Jon Lafayette published
People who stream TV content now prefer to watch it on TV sets instead of personal computers, according to a new report from Conviva.

Comcast Preparing Cash Bid for Fox Assets: Report
By Jon Lafayette published
Comcast is talking to bankers about getting financing for an all-cash bid for the assets 21st Century Fox has agreed to sell for $52 billion to the Walt Disney Co., according to Reuters.

Hulu Hits 20M Subscribers; Sets Kaling, Blumhouse Series
By Jon Lafayette published
Hulu, which now says it has more than 20 million subscribers, announced new programming plans and important changes in its advertising business during its NewFront event Wednesday in New York.

Global Online Media Usage to Surpass TV, GroupM Says
By Jon Lafayette published
Media agency GroupM has forecast that time spent with online media worldwide in 2018 will surpass time spent with linear TV.

Turner Makes PPV Golf Match Free After Tech Glitch
By Jon Lafayette published
Mickelson won the $9 million winner-take-all contest in 22 holes.

Fox Networks Group Reaches Carriage Deal With AT&T
By Jon Lafayette published
The deal comes as AT&T is fighting a U.S. Justice Department appeal of a court’s decision to approve AT&T’s acquisition of Time Warner.

Nielsen: 36M Viewers Tuned in to Midterm Election Coverage
By Jon Lafayette published
Four years ago during the previous midterm election, 22.7 million viewers tuned in during primetime.

Ads on Connected TVs More Attractive, Study Finds
By Jon Lafayette published
Extreme Reach finds completion rate climbs to 95 percent.

Twitter Announces 30-Plus Content Deals at NewFront
By Jon Lafayette published
NBCU, ESPN, Viacom, Hearst among the programming partners
The professional video industry's #1 source for news, trends and product and tech information. Sign up below.



