Latest about Youtube
YouTube becomes first streamer with more than a 10% audience share and Peacock viewing up 33%
Comscore measurement and video insights are now available for YouTube traffic on desktop, mobile and CTV
Disney remained on top while YouTube came in second with nearly 10% of total TV usage broken down by company
The sub milestone was driven by having eight brands earning more than 400K subscribers on the social media platform
New features on display include direct distribution to YouTube, improved live production workflows and broadcast to social media platforms from playout server
The Omdia data also showed that the number of SVOD services per home fell for the first time
Leading the charge is renowned YouTube star, digital creator, filmmaker and multimedia innovator Casey Neistat
The milestone makes the vMVPD the fourth largest pay TV operator
