Latest about VideoAmp

Warner Bros. Discovery

Warner Bros. Discovery Inks Audience Measurement Deal with VideoAmp

By George Winslow published

Warner Bros. Discovery will use VideoAmp’s cross-screen measurement tools

Products
TelevisaUnivision

TelevisaUnivision Taps VideoAmp to Better Measure Hispanic Audiences

By George Winslow published

TelevisaUnivision will leverage VideoAmp’s data to power its suite of advanced advertising solutions

Business
Pixabay

VideoAmp Licenses Comcast Viewing Data for Its Measurement Offering

By George Winslow published

VideoAmp's cross-platform measurement solution deduplicates and measures viewing across set-top box (STB) and smart TVs

Products
Pixabay

ANA Plans Pilot Measurement Test with VideoAmp

By George Winslow published

The test is billed as an “important milestone” in the association’s push to build a cross-media measurement solution for the industry

Business
Stock

VideoAmp Raises $275M in Funding at $1.4B Valuation

By George Winslow published

The investments ​​will fully fund an accelerated roll-out of its measurement platform for use as a media currency

Business
Pixabay

VideoAmp, ViacomCBS Launch TV Measurement Partnership

By George Winslow published

ViacomCBS will use VideoAmp as an alternative currency for linear TV planning and measurement

Business
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TV Viewership Declining to Pre-COVID Levels Amid Reopenings

By Michael Balderston published

Markets that were first to open seeing bigger drops than those still closed

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