Ericsson: Half of TV Viewing Will Be Mobile in 2020
TV viewing is on the move, literally. In eighth edition of its ConsumerLab TV and Media Report, Ericsson has learned that the traditional ways of watching TV are shifting.
TV viewing
Nielsen: TV Still Rules, But Millennials' Screen Use Varies
Researchers have been trying to identify the media/viewing habits of Millennials for some time, but Nielsen is taking a new approach with its “Millennials on Millennials” study