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NBC Sports Scores Its Most Watched NFL Divisional Playoff Game On Record
By George Winslow published
The Rams-Bears game averaged 45.4 million viewers on NBC and Peacock

Nielsen: Streaming Shatters Multiple Records in December 2025
By George Winslow published
Accounts for 47.5% of TV Viewing as more than 55 billion minutes are streamed on Christmas day

Sports Illustrated Launches New Streaming Channel SI TV
By George Winslow published
The new FAST channel features original programming, live events, sports lifestyle and archival content from the last seven decades of Sports Illustrated

Study: Broadcast Remains the Most Powerful Platform for Reaching NFL Audiences
By George Winslow published
While Prime Video recently set a streaming record, broadcast still delivers the largest NFL audiences, TVB reports

NBC Sports to Deploy viztrick AiDi for Live Sports Production
By George Winslow published
It is the first deployment of the on-device solution for live events

Major League Volleyball Partners With LTN for Live Production, Distribution
By Tom Butts published
SPORTS League extends live production and distribution partnership to power audience growth across new platforms and broadcast partners

ESPN Reports Near-Record Viewing for Start of NBA Season
By George Winslow published
Viewing was up 35% year-over- through 21 games, the second-highest audience levels seen on the network

FIFA Strikes Content Deal with TikTok for 2026 World Cup
By Tom Butts published
SPORTS Partnership will be anchored by TikTok’s FIFA World Cup 2026 hub and include behind-the-scenes access, global creator program and more
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