Social media has changed how communications professionals operate in all spheres and the new platforms offer their own challenges and opportunities for those working for the federal government.
Viewership of cable TV news networks is generally down and use of social media for news is way up, according to the latest Pew Research study.
Sports rights are now a target of social media players just as much as extending the reach of sports properties onto OTT platforms is a strategy of sport franchises and broadcasters.
U.K. commercial broadcaster ITV has recently signed a deal with never.no for its on-air social engagement software Story to handle live integration of social content into ITV’s Daytime programming.
Back in April, Twitter secured the $10 million rights to broadcast ten Thursday night NFL games online, free of charge.
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