Comscore

Our coverage of new products, services and deployments from August 12 to August 16

Our coverage of new products, services and deployments from July 29 to August 2

Comscore measurement and video insights are now available for YouTube traffic on desktop, mobile and CTV

Comscore becomes the only TV measurement solution for local and national TV leveraging big data in its MRC-accredited measurements

Comscore will provide linear and cross platform measurement for Nexstar’s local TV, Broadcast, network, and digital businesses

Comscore will supply the NHL team with access instant local market measurement

This expands its cross-platform capabilities and enables publishers to account for their deduplicated audience footprint across desktop, mobile and social

The partnership with Roku enables agencies and advertisers to access Roku-specific co-viewing data

86% of advertisers plan to spend the same or more during the 2023 Holiday season; only 12% are cutting budgets, according to major new survey