Nexstar Names Michael Biard President & COO

Michael Biard
(Image credit: Nexstar)

IRVING, Texas—In a major leadership change, Nexstar Media Group has announced that veteran Fox Corp. executive Michael Biard has been appointed president and chief operating  officer. 

Biard will report to Nexstar’s chairman and CEO Perry Sook, and assume  his new duties on August 21, 2023 with an employment contract that extends through August 2027, the company said. 

Biard assumes his new role from Thomas Carter, who has been named senior advisor and will support a seamless transition  through the conclusion of his employment agreement at the end of this year., Nexstar said. 

Biard joins Nexstar following over 23 years at Fox Corporation (Fox) and its predecessor companies,  including executive leadership positions covering multiple functional areas.

He most recently served as  president, operations and distribution, overseeing the company’s multi-platform content distribution,  distribution strategy, affiliate marketing, and affiliate-related business operations and business affairs for  all of its media brands, including Fox Sports, Fox Entertainment, and Fox News. 

In that role, Biard  was responsible for the distribution of television programming via broadcasting platforms, digital  platforms, SVOD, and pay networks covering the Fox linear networks, direct-to-consumer products, FAST  channels, and non-linear content licensing. Biard also held a key role in the acquisition and  monetization of sports rights and was responsible for several operational areas at Fox, including real  estate, security and the historic Fox Studios Lot in Los Angeles. 

“Michael is a talented, innovative, and deeply experienced media executive who will be a great leader for  Nexstar and the senior management team as we chart the future of the Company,” said Sook. “The  Board of Directors and I are confident that his vision and judgement will be invaluable as we continue  maximizing Nexstar’s shareholder return by furthering the growth of our national brands and audiences,  enhancing the value of our spectrum through the additional deployment of ATSC 3.0, and strategically  targeting accretive mergers and acquisitions.”  

“Tom Carter has been a tremendous partner since joining Nexstar, overseeing a period of unprecedented  growth and expansion for the company,” added Sook. “We are fortunate that Nexstar will continue to  benefit from Tom’s knowledge and expertise as he helps Michael transition into his new role.” 

“Perry, Tom, and the Nexstar Nation have created a company with extraordinary scale and unparalleled financial performance,” said Biard in a statement. “Nexstar has built a true media powerhouse, with respected national brands like The CW Network, NewsNation, The Hill, and local television stations reaching 68% of  the country with high-quality local news and programming. This impressive foundation consistently returns value to Nexstar shareholders, delivering more free cash flow than many older, larger competitors. Nexstar’s strategic approach and disciplined execution will enable further growth and expansion, and I am eager to help lead the way forward. I am grateful to Perry, Tom, and the Board for this opportunity, and I  want to express my profound appreciation to my colleagues and close friends at Fox, especially Lachlan  Murdoch and John Nallen, for allowing me to pursue it.”  

Before joining Fox, Biard was a practicing attorney. He graduated from Columbia University with a  bachelor’s degree in Biology-Psychology and earned his law degree from Loyola Law School, Los Angeles. 

Carter joined Nexstar as chief financial officer in August 2009, and was promoted to president and  chief operating officer in 2020. 

Nexstar said that Carter had played a major role in the execution of the Company’s growth plan  through the successful completion and integration of acquisitions, including Tribune Media  Company and Media General, which resulted in a significant expansion of Nexstar’s free cash flow and  operating portfolio, while cementing the Company’s position as the nation’s largest local television  broadcaster. 

“I am extremely proud of the company that Nexstar has become and of the consistent financial returns we have delivered for our shareholders,” said Carter. “It has been an honor to collaborate with Perry and  the management team for the past 14 years, and to have played a role in Nexstar’s growth. I am also deeply grateful to the Nexstar Nation for the relationships I have forged during my time with the company.  Michael will be a great leader for Nexstar and I am looking forward to working with him as he transitions  to a role I have enjoyed immensely.”  

George Winslow

George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.