News Over Wireless rolls out Yahoo! TV Widget

Consumers with Internet-connected TVs powered by the Yahoo! Widget Engine can access local news, weather, sports and more directly from WRAL in Raleigh-Durham, NC.
Author:
Updated:
Original:
The new News Over Wireless widget for Yahoo! TV gives viewers with Internet-connected TVs access to an enhanced TV viewing experience.

News Over Wireless (NOW) has made available its first Yahoo! TV Widget in partnership with WRAL in Raleigh-Durham, NC.

Consumers with Internet-connected TVs powered by the Yahoo! Widget Engine can access local news, weather, sports and more directly from the station.

Since 2004, NOW has enabled local TV partners to generate new revenue and extend their brands by placing their news and information on mobile phones and mobile Web platforms, including iPhone and Android apps. The release of the Yahoo! TV Widget opens a new door for local TV stations to reach their viewers.

Viewers with Internet-connected TVs can launch the Yahoo! Widget Engine, download the widget and browse headlines, watch on-demand video, see the latest animated weather radar and more.

Related

Regulatory and Standards

Intel, Yahoo Invade HDTVs

In what could be a way to move ads from the Internet direct onto HDTVs, Intel architecture and Yahoo’s applications will drive the Widget Channel, a framework optimized for TVs and other devices.

BE Blogs

The widgets are coming, the widgets are coming ...

If you’re irritated by all the snipes popping up on your TV screen, you better chill because more are coming. According to The Diffusion Group, 76 percent of consumers think that having a widget toolbar on their TV set would be valuable. Only 11 percent ...

Widget TV promo image
News

Widget TV

There's a new competitor coming to your viewers' TV sets: the Internet. No, I'm not talking about the Internet being viewed on a computer; I'm talking