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Forecast 2026: Accelerating Change, Increased Automation, and Personalization and Immersion to Reshape AV, Entertainment and Sports
INSIGHT Technology will change more in the next five years than the last 50Ja
Redefining Broadcast Strategy Through Trusted Technology Partnerships
INSIGHT The broad decline in linear broadcast revenues coupled with fierce market competition and consolidation presents broadcast CTOs with a particularly tough set of challenges
Scripps Sports Inks Deals for Soccer and Professional Cheerleading
It now has rights to Denver Summit FC, the National Women’s Soccer League’s newest franchise, launching in 2026 and the inaugural Pro Cheer League season
Samsung Makes GameBreaks Ad Format Available Programmatically
This new capability gives advertisers seamless access to the interactive ad format directly through their DSP of choice
Morgan Murphy Media Promotes Jill Shiroma to VP of Digital Strategy
She will lead the company's digital strategy initiatives in a newly created role
Gracenote Unveils New Immersive Features for Sports Hubs
The improvements to Gracenote on Sports solution will help TV platforms go beyond the game and deliver connected, visually rich sports hub experiences
Hearst Television Ups Mike Kronenfeld to VP, National Sales
People Former Katz Media Group executive joined station group in 2023 as director, national sales
NAB Launches Effort to Keep Live Sports on Broadcast Channels
The campaign comes at a time when fans are increasingly complaining about the cost of accessing games behind paywalls and the complexity of accessing the games
