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Analysts: Non-Sports Programming Is Becoming ‘Irrelevant’ to Broadcast TV Viewership
Should broadcast networks scrap entertainment programming?
NFL To FCC: Ending Antitrust Exemption Would Mean “Higher Costs and Confusion”
League called its current media distribution policy “good for our fans” and “for local broadcasters”
Warner Bros. Discovery Shareholders Approve Paramount Skydance Deal
Opponents are urging states to file lawsuits to block the deal, as they did in the Nexstar/Tegna deal
XR Extreme Reach Expands Celebrity Payments To Support Ai Performers In Advertising
The platform addresses the growing use of AI characters in advertising in ways that comply with the SAG-AFTRA Commercials Contract
G&D and VuWall Strengthen International Sales Team
Mirko Aubel appointed EVP Sales EMEA & APAC; Eric Hénique named Chief Revenue Officer
IAB Tech Lab Launches Industry Council to Address Transparency in $200B U.S. Programmatic Ad Market
Dentsu, Omnicom Media Group, WPP, Disney, Magnite, PubMatic, Hearst, News Corp, Yahoo, Amazon Ads, The Trade Desk, Raptive, and Mediavine will participate in the council
S&P Analysis: U.S. Podcast Consumption Grows as Industry Embraces Video
Nearly 60% of US online adults now report they listen to podcasts
Chyron Announces PRIME Translate
Leveraging NVIDIA technology, the platform is designed to transform one production into multiple localized revenue streams
