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Foreign Streamers Spend Less Time Watching U.S.-Produced Content: Study
By Phil Kurz published
Over the past five years, the time spent viewing U.S. content from three majors dropped 7%, researcher Digital i finds

Netflix Inks Global Brand Partnership with AB InBev
By George Winslow published
Deal with the world’s largest brewer shows how Netflix is using its global reach to boost sponsorship revenue

IBC2025 to Host ‘Becoming Led Zeppelin’ Director, Sound Supervisor
By Tom Butts published
IBC SHOW Screening and Q&A will take place Saturday Sept. 13

Netflix Lays Out Guidance for Using Generative AI in Content Production
By George Winslow published
Its guiding principles describe the kinds of approvals that may be needed from streamer in various AI use cases

Netflix Beats Revenue, Profit Expectations
By George Winslow published
Q2 revenue was up 16% YoY as net income spiked by 46% and the company raised its revenue and profit forecasts for the rest of 2025

Netflix Rolls Out AV1 Film Grain Synthesis Streams for Film Content
By Jenny Priestley published
According to the company, the introduction of the AV1 Film Grain Synthesis has led to significant bit rate reduction, allowing it to deliver high-quality video with less data

Netflix to Carry Live Programming from NASA+
By Tom Butts published
Additional programming details and schedules will be announced ahead of launch

Analysts: Netflix’s Plan to Offer Broadcast Feed in France Won’t Spread to U.S.
By George Winslow published
Streaming A deal to carry over-the-air network TF1 will benefit both parties but ‘can’t be replicated in the U.S.,’ according to LightShed Partners
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