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Latest about Netflix

Are Ad-Supported Streaming Tiers Cannibalizing SVOD Subs?
By George Winslow published
New survey suggests they aren’t: 85% of the Netflix ad supported tier subs are new customers

Netflix Password Crackdown: Only 8% of Shared Users Plan to Subscribe
By George Winslow published
Half of those sharing a password said they would stop using Netflix according to a Cordcutting.com survey

Cancellation by Spite: Younger Viewers More Likely to Ditch Netflix Over PW Sharing Crackdown
By Tom Butts published
New data from Samba TV and HarrisX show generational differences among responses to new subscription enforcement

Netflix Launches Password Sharing Crackdown in U.S.
By George Winslow published
Subscribers can add a user for $7.99 a month

New Data on the Best Streaming Release Strategies
By George Winslow published
Samba TV analysis finds shows with weekly episodes gain more viewers over time, while bulk release models fare better with viewership retention

Samba TV: 11.7M U.S. Households Watched King Charles’ Coronation
By George Winslow published
Almost 1 in 5 U.S. households that watched Netflix's `Queen Charlotte: A Bridgerton Story’ viewed the Coronation live
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