Latest about NBCU
Four-Day Total Viewing of Olympics up 77% over Tokyo
Paris Olympics Consumption on Peacock Tops Combined Total of Beijing and Tokyo Olympics
WNBA Returns to NBCU with 11 Year Deal
The agreement is part of the larger $2.5B rights deal with the NBA that includes 100 regular season NBA games and 50+ WNBA games
NBA Unveils Media Deals Worth $77B
Agreements with Disney, NBCUniversal and Amazon Prime Video run through 2035-36 season; they greatly expand the number of games on broadcast TV and streaming
S&P: Olympic Organizers, Media Partners Look for Revenue Growth with Paris Games
Since 2004, revenue from global broadcasting rights to the Summer Olympics has increased 108%, with NBCU paying $1.48B for the 2024 games
NBCU to Offer First-Ever Commercial-Free Hour During Live Coverage of the Olympics Opening Ceremony
The commercial-free hour, which begins at 1:30 p.m. ET on July 26, is sponsored by Coke, Delta, Eli Lilly, Toyota, Visa, and Xfinity
Warner Bros. Discovery Submits Matching Offer for NBA Rights
WBD claims its contract for NBA rights allows it to retain them by submitting a matching offer
Google Named the Official Search AI Partner of Team USA
The NBCU will use Google search and other AI-powered features to highlight athlete stories and enhance its Olympic Games coverage
NBC to Air Record Amount of Live Paris Olympics Coverage
NBC and Peacock to Lead NBCU’s coverage of the XXXIII Olympiad from Paris, France
