MediaCentral

Consumer tastes are driving demands for streaming news.

Avid’s MediaCentral Platform will become the standard workflow across the entire Meredith Corporation thanks to a new deal between the two companies.

Avid, through its Avid MediaCentral platform, is spreading cloud technology to the Israeli-based production and post-production company Ha-Mitcham.

Avid is rolling out new software-defined storage, advanced graphics capability, and an end-to-end production workflow for the Panasonic Ultra LongG format at this year’s NAB Show.

Sinclair is taking cross-station workflow into the cloud by standardizing on Avid MediaCentral, the centerpiece of the Avid Everywhere cloud platform.