FIFA

There were 6.2 billion illegal streams of 90 seconds or more globally for the Spain vs Argentina Final match according to GCI

Revenue grew by 54% and total paid subs hit 48 million

SPORTS Research firm estimates expanded tourney will net at least $3.8 billion in media rights and $2.4 billion in sponsorships

Louis Libin is the single point of contact for coordinating BAS operations during the games

Slate features 340 hours of live first-run programming, including a record 70 matches on network TV and 40 in primetime

SPORTS Partnership will be anchored by TikTok’s FIFA World Cup 2026 hub and include behind-the-scenes access, global creator program and more

Topics at New Jersey gathering will include AI-driven performance, fan engagement and streaming innovation

The matches, which include Group, Knockout Stages and the Final, will air in the U.S. on Warner Bros. Discovery’s TNT, TBS & truTV networks