connected TV

Latest about connected TV

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TV Set Becoming Favorite Device for Video Streamers

By Jon Lafayette published

People who stream TV content now prefer to watch it on TV sets instead of personal computers, according to a new report from Conviva.

Streaming
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Q&A: Nielsen’s Sara Erichson on the Connected Count

By Deborah D McAdams published

Around 21.4 million U.S. households have a streaming device connected to at least one TV set.

Business
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Connected TV Viewers OK With Advertising: Study

By Michael Balderston published

When it comes to streaming, viewers say they are becoming ok with advertisements, according to a recent report from Telaria.

Business
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