Latest about Advanced Advertising
CTV Advertising Needs Gated Communities, Not More Walled Gardens
By Serge Matta published
The case for a more open approach when it comes to sharing data
Viaccess-Orca, Ateme Launch ‘Personal Live Channels’ Service
By TVT Staff published
New offering simplifies creation of VOD-to-live and personalized live channels with targeted ads
Marketron Introduces ROI Calculator for Forecasting OTA and Digital Revenues
By TVT Staff published
New tool allows broadcasters to benchmark results with industry averages
Cadent, Tunnl Partner on Advanced TV Advertising
By George Winslow published
Tunnl's audiences are now available in Cadent Aperture Platform across OTT/CTV, addressable TV, and indexed TV advertising
‘Reaching the Right Person at the Right Time’
By Susan Ashworth published
New advertising solutions prioritize targeting, monetization and viewer engagement
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