Broadcasters Gain Flexibility in Pursuit of 5G Multicasting

MORZINE, FRANCE - APRIL 11: Three teenage boys look at their smartphone screens in village of St Jean d'Aulps on April 11, 2026 near Morzine, France. (Photo by Matt Cardy/Getty Images)
(Image credit: Matt Cardy/Getty Images)

As U.S. TV station owners’ prospects increasingly depend on how they deal with challenges posed by the global 5G juggernaut, newfound flexibility in the use of the fast-evolving cellular technology is opening more promising paths to their success in the battles ahead.

“We’re now at our last chance to remain a viable communications platform across all devices,” said Mark Aitken, president of ONE Media Technologies, Sinclair’s engineering unit. The opportunity lies in the fact that multiple strands in the long and complex evolution toward broadcast and mobile service integration are coming together on commercially viable chipsets capable of making things work across all fronts, he added.

“Whether our integration into the 5G domain is by way of ATSC 3.0, 5G Broadcast or some combination of the two, we as an organization don’t care,” Aitken said. What matters above all is “over-the-air broadcast remaining viable.”

Whatever Means Necessary
Many in broadcast TV circles, including Aitken, first viewed 5G Broadcast as an approach to multicasting video and other content to smartphones aimed at circumventing ATSC 3.0. But Aitken said he saw things differently after learning about the ATSC 3.0/5G Broadcast strategy implemented by Castanet, with live LPTV prototype services supporting the current 3GPP (Third Generation Partnership Project) version of 5G Broadcast on ATSC 3.0 transmitters in Las Vegas and Silicon Valley.

Mark Aitken

Mark Aitken, president, ONE Media

In fact, Aitken said, ONE Media plans to test the Castanet platform on Sinclair’s WIAV-CD Washington, D.C., once the LPTV station receives the multiplexing and exciter equipment from Castanet partner Televes.

“We can see how [the Castanet solution] plays against the widest variety of 3.0 receivers,” Aitken said. “I think we have a bigger variety than just about anybody. If it comes out as claimed, why wouldn’t we support another means?”

How long before the solutions developed by Sinclair and Castanet will be relevant to getting ATSC 3.0/5G convergence off the ground remains to be seen. Eventually—and not so far in the future—TV station owners will be able to bolster the long-term viability Aitken said they’re looking for by leveraging 5G as a so-called bootstrapped radio access network (RAN) component of ATSC 3.0 transmitters through implementation of the recently announced Broadcast-to-Everything (B2X) standard.

The emerging 5G/TV convergence stems from the fact that both ATSC and the wireless industry’s 3GPP have moved their respective architectures ever closer through successive waves of standards development. Like LTE, ATSC 3.0 employs orthogonal frequency-division multiplexing (OFDM) modulation, and like the New Radio (NR) version of 5G, the B2X Radio Access Network (BRAN) framework will employ OFD Multiple Access (OFDMA) to support slicing capabilities with disaggregation between core and edge processing sites.

Optimizing 5G
But B2X does away with reliance on 5G broadband, although it employs techniques similar to those adopted in 3GPP’s latest Release 19 version. The idea with B2X is to optimize execution of all 5G-like functionalities in accordance with ATSC 3.0 architecture while ensuring smooth interoperability between the two domains.

Current U.S. broadcaster options related to using 5G Broadcast with ATSC 3.0, as supported by the Sinclair and Castanet solutions, are a bridge to opportunities across a virtually unlimited range of 5G multicast verticals anchored by B2X, ATSC President Madeleine Noland said. As for broadcasters that feel constrained by the fact that bandwidth availability for 5G multicasting is highly restricted by the current “lighthouse” sharing scenario of ATSC 3.0 spectrum, where Federal Communications Commission rules require full-power stations to continue ATSC 1.0 broadcasts, Noland said to stay tuned.

We’re now at our last chance to remain a viable communications platform across all devices.”

Mark Aitken, One Media Technologies

“I think it’s a good idea to keep an eye on B2X and what that can enable in the future,” she said.

One example of bridge-building to BTX already underway is in India, where government-run broadcaster Prasar Bharati and its technology partners are conducting direct-to-mobile (D2M) 5G/ATSC 3.0 service trials in 19 cities in preparation for commercial rollout by year-end. Smartphones and other devices will run on chipsets developed by Saankhya Labs, now owned by Tata Group’s Tejas Networks, with investment support from Sinclair. This full-reception system is built on a patented, software-defined radio platform that supports demodulator, antenna, filter and other front-end components, Aitken noted.

As this phase of the D2M strategy takes hold across India, Prasar Bharati and its tech partners have begun gearing up for the transition to B2X with high-profile standards development support from the Indian Institute of Technology (IIT) Bombay. Sinclair and the other partners backing Saankhya Labs have launched Sampige Semiconductors to create B2X chipsets “in roughly the same time frame that semiconductors supporting 5G Broadcast will be appearing in some smartphones,” Aitken said.

Ready for Qualcomm
LPTV spectrum owners, who are free of 1.0/3.0 simulcast requirements, represent an immediate market for 5G Broadcast solutions providers, as long as they implement 5G Broadcast over ATSC 3.0 transmitters as required by the FCC. Castanet is allied with what founder and Executive Chairman Vern Fotheringham describes as a coalition of LPTV spectrum holders with footprints covering 60% of the U.S. population. Castanet documents point to expectations of expanding that base to 95%.

Vern Fotheringham, founder and executive chairman, Castanet

Vern Fotheringham, founder and executive chairman, Castanet

Castanet’s immediate goal is to ensure broadcast customers are fully prepared to capitalize on the projected 2028 rollout of smartphones equipped with new Qualcomm chipsets, Fotheringham said. Those chipsets support 3GPP Release 19 advancements that bring TV reception and 5G applications together on smartphones and tablets without requiring a separate tuner or SIM card and with no impact on a user’s data cap. These
systems-on-chips (SOCs) will enable interleaving, which allows non-TV 5G signaling to share the same spectrum with TV broadcasts, and CAS muting, which prevents that TV protection mechanism from impeding the 5G flows.

Once the smartphone turnover cycle puts these new devices into mass circulation sometime around 2031-32, the floodgates should open for broadcasters, Fotheringham said. “Our capex for the 5G Broadcast master site is equivalent to the cost of a 4G macro-level site but serves population areas covered by hundreds or even thousands of those cell sites,” he added. This translates to a massive cost reduction for 5G multicasting compared to MNO reliance on narrowcast streaming, he said.

The LPTV Factor
Of course, there are two sides to 5G tech advances, with benefits also accruing in directions unfavorable to the ATSC 3.0 agenda. One such trend is the widely publicized push by some segments of the LPTV community for freedom from FCC rules limiting use of 5G Broadcast to ATSC 3.0 broadcasters.

Last month, LPTV broadcaster XGN and sister company X1 Mobile, along with Tyche Media LLC, owner of WCRN-LD Boston, filed a petition with the FCC requesting permission to completely replace ATSC TV broadcasts with 5G Broadcast distribution. This goes beyond last year’s filing by the largest LPTV station owner HC2 Broadcasting—soon to be acquired by Dish founder Charlie Ergen—that seeks authority to use 5G Broadcast overlaid on a single ATSC 1.0 TV channel with no 3.0 requirement.

The proposed rule change would require LPTV stations to stream at least one free TV channel and to devote at least 50% of the remaining spectrum capacity to the types of public-safety applications ATSC 3.0 broadcasters are considering with use of 5G, such as emergency alerts, first-responder data and GPS backup.

WCRN for the past three years has been running FCC-sanctioned tests demonstrating 5G Broadcast delivery of linear programming streams, emergency alerts, global positioning and many other public-safety solutions, said Frank Copsidas, founder of XGN/X1 and founder and president of the LPTV Broadcast Association. Elsewhere, Copsidas said, LPTV stations in France, Africa and other countries with fewer regulatory restrictions are pursuing commercial rollouts of 5G Broadcast services.

Johann Mika, chief innovation officer, Big Blue Marble

Johann Mika, chief innovation officer, Big Blue Marble (Image credit: Big Blue Marble)

“By 2029, short-form programming produced by the TDF Group for LPTV distribution will be available to 90% of the French population,” he said.

Another player pushing 5G Broadcast—but with the full expression of the Release 19 version—is Austria-based Big Blue Marble.
With support for interleaving and CAS muting, the company’s Nakolos platform is ideally suited for enabling 5G Broadcast over existing DVB-T2 infrastructure in Europe free of licensing restrictions, said Johann Mika, Big Blue Marble’s chief innovation officer.

“From a regulatory perspective, in Austria, for example, we can ask for a 10-year license for 5G Broadcast with no issue,” Mika said. But, as with Castanet, the “missing piece for us is mobile phones.” Broadcast organizations across Europe are “working to get phone costs lower,” he added, noting that with the wait for Release 19-capable chipsets, things “aren’t 100% set yet.”

But when they are, those Qualcomm-designed chipsets will also open the gate for MNOs and 5G fixed wireless access (FWA) providers to put 5G Broadcast to use over their own networks, said Andrew Towe, a 5G Broadcast specialist and participant in media streaming standards who worked closely with WCRN at the outset of the 5G Broadcast testing project in Boston.

“It will be pretty impressive when you get to an ecosystem with all the 5G advanced capabilities working on smartphones,” Towe said, noting there is a widespread expectation in many quarters, including among European broadcasters, that when that happens, “5G is going to take over.”

Aitken is well aware of the “threat,” which he said is a big reason suppliers and broadcasters must be incentivized to move ahead with preparations for 5G rollout on ATSC 3.0, free of the 1.0 broadcast burden.

“We’re just waiting for somebody to cut the shackles,” he said. “Until they do, we have to hop around on one foot with our hands behind our backs.”

Fred Dawson, principal of the consulting firm Dawson Communications, has headed ventures tracking the technologies and trends shaping the evolution of electronic media and communications for over three decades. Prior to moving to full-time pursuit of his consulting business, Dawson served as CEO and editor of ScreenPlays Magazine, the trade publication he founded and ran from 2005 until it ceased publishing in 2021. At various points in his career he also served as vice president of editorial at Virgo Publishing, editorial director at Cahners, editor of Cablevision Magazine, and publisher of premium executive newsletters, including the Cable-Telco Report, the DBS Report, and Broadband Commerce & Technology.