2026 NAB Show Exhibitor Insight: Evertz

Mo Goyal of Evertz
Mo Goyal of Evertz (Image credit: Evertz)

TV Tech: What do you anticipate will be the most significant technology trends at the 2026 NAB Show?

Mo Goyal: The biggest trend this year is simple: How do you create more value from a single live event?

Content owners are under pressure to produce more diverse content, deliver personalized feeds across multiple platforms, and maximize monetization—all at the same time. Audiences still want the “big game” experience, but they also expect something tailored to them—whether they’re in the stadium, at a watch party, at home or following along with a favorite creator online.

And personalization is going far beyond highlights. Fans want control—choosing camera angles, following specific players or diving deeper into moments that matter to them. Ultimately, it’s about telling more stories from the same event.

That creates real challenges. Traditional production workflows weren’t built for this level of scale and flexibility, and balancing innovation with cost is critical. What we’re seeing now is a shift toward rethinking the entire workflow—from camera to screen—with smarter, more efficient tools that make this level of personalization achievable.

TVT: What will be your most important product news?

MG: At NAB Show, our focus is on unifying our technologies to help customers solve these challenges end to end.

We’re showcasing how ENX, BRAVO Studio and evertz.io STREAM come together as a single production ecosystem. ENX provides a high-performance IP fabric to move live signals seamlessly. BRAVO Studio enables producers to turn one event into multiple tailored productions. And evertz.io STREAM extends that capability into the cloud for scalable distribution and personalization.

Together, this allows content creators to deliver viewer-specific experiences from a single live source—maximizing engagement, reach and revenue across every platform.

For the U.S. market specifically, the upcoming C-band transition is another major driver of change. Broadcasters will need to rethink traditional satellite-based distribution. We’re addressing that with XPS, Reflektor, and evertz.io XChange—a fully IP and cloud-based alternative that delivers secure, scalable, low-latency transport over managed networks and the public cloud.

This approach not only reduces reliance on satellite infrastructure but also opens up new opportunities like dynamic market switching and more flexible monetization models—turning a regulatory shift into a modernization opportunity.

TV Tech: How is your new product different from what’s available on the market?

MG: For us, it really comes down to unification.

Evertz has long been known for its leadership in hardware and IP infrastructure—from switching fabrics to edge devices to timing. At the same time, we’ve been at the forefront of cloud playout, helping customers adopt both full cloud and hybrid models.

What’s unique is that we bring these worlds together. We span content creation, distribution, and monetization within a single ecosystem, allowing customers to rethink their entire workflow and deploy faster.

That said, this isn’t a closed system. We know no single vendor has every piece. That’s why we’ve built our platform on open standards like SMPTE ST 2110, NMOS, SRT, and RIST. This gives customers a strong, flexible foundation that integrates easily with best-of-breed partner solutions.

TVT: What is it about the NAB Show that brings you back every year?

MG: This will be my 20th NAB Show, and it still doesn’t disappoint.

It’s one of the few places where the entire industry—customers, partners and vendors—comes together to solve real challenges. Some are small and practical, others require completely new approaches, but the collaboration is what makes it special.

And honestly, it’s also where ideas turn into reality. You see where the industry is going, but more importantly, you see how to get there.