Nevion’s Flashlink selected for HD video transport for FIFA World Cup 2010

Johannesburg, South Africa, June 15, 2010 – Telemedia, South Africa’s leading satellite uplink service provider, has chosen Nevion to provide HD connectivity to SuperSport studios during the FIFA World Cup 2010 in Johannesburg, South Africa, using its Flashlink fiber optic technology. Nevion, a leading video transport solutions provider for broadcasters, service providers and government entities worldwide, will offer mission-critical fiber optic transmission, feeding uncompressed HD content between Telemedia Teleport and SuperSport’s editing studios.

Flashlink installations started toward the end of 2009, and all applications were rigorously tested for interoperability. The project took three months to complete - two months from initial discussions to ordering of the equipment and another month for testing, to make sure that all parties were pleased with the quality.

“We chose Flashlink for all our mission-critical HD applications because of its reliability, low CAPEX and OPEX, and more importantly because it has the world’s lowest carbon footprint in the industry,” said Peter Bretherick, president of Telemedia. “Nevion products are resistant, which is integral to this project, especially with the high temperatures in South Africa and the likelihood of electrical interference. They also offer excellent support, so we know we’re in good hands.”

Flashlink products were the best fit for Telemedia’s requirements and network availability because of their ability to transport video in real time without loss of video quality. Telemedia will now be able to effectively downlink video feeds from FIFA, decode them to HD SDI, then use Flashlink to transmit the feeds on a fiber network to SuperSport’s studios 15 kilometers away.

“We were delighted to be approached by Telemedia for such a large project,” said Ebby John, sales director, Nevion. “The easy scalability of the Flashlink solutions has enabled Telemedia to grow the network very quickly, and we hope that with our solutions they can reach the whole of South Africa with a world-class video broadcast fiber network. SuperSport has also been very pleased with the system because of its reliability and performance.”

Telemedia is currently expanding the existing system to reach more production houses and television broadcasting facilities. “Those that have already joined our growing fiber ring throughout Johannesburg are all very impressed with the product and will continue using and growing their own infrastructure with Nevion solutions,” continued Bretherick.

About Nevion

Nevion (formerly Network/VPG) is a video transport solution provider for broadcasters, telecommunications service providers and government entities worldwide. With the most flexible and scalable video processing and transport over any network, Nevion puts power, reliability and quality behind global media transport solutions. Its Ventura, Flashlink and VikinX product lines deliver the full range of content transport, signal processing, and routing solutions, with comprehensive system management and control. With the lowest carbon footprint in the industry, Nevion products are the greenest of their kind, reducing customers’ operational expenses and benefiting the environment. Nevion maintains its world headquarters in Sandefjord, Norway and U.S. headquarters in Oxnard, CA, with global offices in Singapore, Dubai, and the United Kingdom. For more information, please visit www.nevion.com.

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