OTT
Latest about OTT

How Broadcasters Thrive In an OTT World
By James Careless published
Streaming dominates television but can local stations adapt quickly enough?

The Cost of OTT: 18 Million Pay TV Subs Lost, 2014-2020
By George Winslow published
Parks Associates is predicting traditional pay TV subs will fall to only 53 million by 2024

What You Can Learn From A Unicorn
By Phil Kurz published
Don’t laugh; they exist near the foothills of the Rockies

While Bullish on OTT, Execs Shift Strategies
By George Winslow published
New survey finds 84% expect to see streaming growth in 2021 and three-quarters exploring changes in their business models

Scripps Bringing OTT Ads to Local Businesses With Amazon
By Michael Balderston published
Scripps’ Octane OTT sales team will work together with Amazon Advertising

Report: Linear TV Revenue Dips 6% to $94.7B, While OTT Rockets Up
By Michael Balderston published
OTT revenue was $29.6 billion in 2020 and could double by 2023

Denying Consumers Access to OTT Content Drives Searches for Pirated Content
By Phil Kurz published
The researchers looked at Google searches for movies and TV shows on Netflix in Asian nations

OTT Revenue to Hit $210B Globally by 2026, Report Estimates
By Michael Balderston last updated
An increase of about $23 billion expected in 2021
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