Sponsorship grew 14% YoY for the 2022-2023 regular season; it was the first time the NFL teams surpassed $2B in sponsorship revenue according to SponsorUnited
It was the most watched regular season in seven years for CBS Sports and most streamed NFL regular season ever on Paramount+
The custom study found 44.1 Million average viewers watched Thanksgiving Day Football, a 31 percent increase over the number initially reported by Nielsen
Much delayed audience data shows Amazon averaged 15.3 million viewers across all platforms for first exclusive TNF game
Auto, finance and tech companies were the next biggest spenders in ads during 2022 NFL pre-season games according to MediaRadar
But fans are frustrated with the blackouts and limitations of the NFL+ subscription streaming product, according to Parks Associates
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